What is inside

  • Process eligibility test: which work to start with, four criteria
  • Organizational readiness check: three questions
  • Baseline measurement: what to record in the week before the pilot
  • The 30-day pilot plan, week by week
  • The internal cost of a pilot
  • Stopping criteria and the day-30 decision
  • A fillable scorecard

Written for the person who makes the decision but will not carry out the work: a general manager, a sales or marketing director, an operations lead. No technical background required, and not a single tool is named. 13 pages, PDF.

Download the guide